Products are constantly changing, with new features released almost daily. Customers needs change too. And, the cost of switching is low so it can be a struggle to retain customers. There’s lower upfront costs, minimal infrastructure, and plenty of opportunities to change to a competitor.
What retention strategies make sense for you? At the outset, determine the answer to three important questions:
Use this guide to start building your retention plans to support your customers’ journey, staying one step ahead.
Download the eBook to learn more.
